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'March Madness is going to be big,' he said. And having online betting go live just before March Madness starts is an added bonus.

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Robins said he has 'high hopes' for sports betting in Massachusetts because of the state's passion for sports. It's also because Massachusetts is a special sports town as well.' 'It's not just because it's our hometown. 'We have been waiting for this for a long time,' he added. 'It's a very exciting day for us,' said Jason Robins, chairman and CEO of DraftKings.

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Mobile sports betting is expected to be a great financial opportunity for the Massachusetts, generating as much as $60 million in revenue every year.īoston-based DraftKings held a ceremony Friday morning in front of a duck boat covered in ads for the company to celebrate the launch of online sports betting in Massachusetts.

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